0-1 housing product | Under NDA

Translating a complex process into a clear, task-oriented and accessible UI

The challenge

This 0–1 housing non-profit product was predominantly designed for users aged 50 and over, many of whom were less confident with digital services. Accessibility was therefore a core focus. Drawing on my experience and referencing the Government Design System (GDS), I designed a clear, intuitive interface that prioritised legibility, clarity, and ease of use—ensuring all components met WCAG 2.1 AA standards, including appropriate contrast and scalable text.

As the sole designer on the project, I was responsible for the full end-to-end design process, from discovery and content mapping to user flows, responsive wireframes, high-fidelity UI, and a modular design system to support future growth. I also created the visual identity for the product, including the logo and brand design.

Due to NDA restrictions, only limited detail can be shared publicly.

Currently on hiatus, we hope to resume development soon.